Sr.no |
Title of the Book |
Author |
1 |
Always On
(Advertising, Marketing and Media in anEra of Consumer Control) |
Christopher Vollmer with Geoffrey Precourt |
| |
|
|
2 |
Business of Freedom – an Initiative for School of Indian Management |
Sandeep Singh |
| |
|
|
3 |
Entrepreneur
(I Believe You Can Move Mountains) |
Walter Vieira |
| |
|
|
4 |
Escaping The Price-driven Sale
(How World-class Sellers create extraordinary profit)
|
Tom Snyder, Kevin Kearns |
|
|
|
5 |
Flight Plan
(How To Achieve More Faster Than You Ever Dreamed Possible)
|
Brian Tracy |
|
|
|
6 |
Getting To Big The Small Way |
Frank Prestipino |
|
|
|
7 |
202 Great Cover Letters |
Michael Betrus |
|
|
|
8 |
How Tiger Does It
(Put the Success Formula of a Champion into everything you do) |
Brad Kearns |
|
|
|
9 |
India in the Emerging Global Order |
Amar K J R Nayak, M G Jomon |
|
|
|
10 |
JACKED UP
(The Inside Story of How Jack Welch talked GE into becoming the World’s Greatest Company)
|
Bill Lane |
|
|
|
11 |
Living Brands
Collaboration + Innovation = Customer Fascination
|
Raymond A Nadeau |
|
|
|
12 |
Macroeconomics Demystified |
Madan Sabnavis |
|
|
|
13 |
Make or Break
(How Manufacturers Can Leap fromDecline to Revitalization |
Kaj Grichnik & Conrad Winkler with Jeffrey Rothfeder |
|
|
|
14 |
Making Globalization Work for India N.R. |
Narayana Murthy |
|
|
|
15 |
Mobilizing Minds
(Creating Wealth from Talent in the 21st Century Organization) |
Lowell L. Bryan and Claudia I Joyce |
|
|
|
16 |
My Secret Life of the McJob
(Lessons from Behind the Counter Guaranteed to Supersize any Management Style) |
Jerry Newman |
|
|
|
17 |
New Era Leaders: Lessons of Self Empowerment |
Edited by Vivek Shah |
|
|
|
18 |
Out of Poverty
(What works when traditional approaches fail)
|
Paul Polak |
|
|
|
19 |
Peaceful Mumbai
(Clean, Green… Peaceful Mumbai) |
Awaaz Foundation |
|
|
|
20 |
Reawakening The Spirit in Work
(The Power of Dharmic Management)
|
Jack Hawley |
| |
|
|
21 |
Silicon Dragon
(How China is Winning the tech Race) |
Rebecca A Fannin |
|
|
|
22 |
Six Sigma Business Scorecard |
Praveen Gupta |
|
|
|
23 |
Strategic Corporate Communication |
Paul A Argenti |
|
|
|
24 |
Stratagem
(Cases on Retail, Products, Services and Trends) |
Meenakshi Radhakrishnan Swami |
|
|
|
25 |
Strategic Product Creation
(Deliver Customer Satisfaction from every level of your Company) |
Ronald L Kerber and Timothy M Laseter with Max Russell |
| |
|
|
26 |
Selling The Invisible
(A Field Guide to Modern Marketing) |
Harry Beckwith |
| |
|
|
27 |
Seduced by Success
(How The Best Companies Survive the 9 Traps of Winning) |
Robert J Herbold |